BAD NEWS For Bollywood: No Film Promotion Allowed In Kaun Banega Crorepati’s Ongoing Season
Everyone from Shah Rukh Khan to Kangana Ranaut makes their way to the small screen to promote their films. But you will not see these stars, on a promotional spree, on Kaun Banega Crorepati 9
Kaun Banega
Crorepati 9 has introduced a new rule which is all set to shake up both the
television and film fraternities.
We all know that Bollywood
stars descend on TV sets to promote their films- integrating themselves into TV
soaps, making appearances on talk shows, doing anything and everything to
promote their film.
Amitabh Bachchan In Kaun Banega Crorepati 9
But these
Bollywood stars are not allowed on the sets of Kaun Banega Crorepati 9. The
show has refused to become a publicity platform for films.
Well, this year
the makers of Kaun Banega Crorepati have introduced new rules. Bollywood stars
are welcome on the show but not if they have a film to promote.
Instead, the
makers have come up with a new concept: they will bring together two guests on
the show each episode. One will be a celebrity and the second person will be a
‘Change Maker’. The second category will be the real life heroes who have made
a difference to the country.
Amitabh Bachchan In Kaun Banega Crorepati 9
We had told you
earlier that Kaun Banega Crorepati 9 is a TRP winner. The iconic 17-year-old
quiz show, which premiered on August 28, beat a number of shows and
clinched the second position in the TRPs chart
In its very first
week, Kaun Banega Crorepati successfully grabbed eyeballs. The high ratings of
the show do not come as a surprise because the quiz show is a family favourite.
Add to that Amitabh Bachchan’s unprecedented charm and you have a winner.
Image Source: Twitter/srbachchan
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